What is the purpose of a design presentation?

The purpose of a design presentation is to showcase concepts for feedback and approval. This is a critical stage in the design process where designers share their ideas with clients, stakeholders, or peers to gather input. Presenting the design concepts allows for discussion, critique, and collaboration, which can lead to improvements or refinements before the final product is created. Feedback gathered during this stage is invaluable as it can highlight strengths and weaknesses in the proposed designs and ensure that the final output aligns with the client's needs and expectations.

Finalizing a design without feedback would limit the opportunity for improvement, while simply displaying finished products does not encourage the iterative process essential to successful design. Analyzing competitors’ designs, while important for market understanding, does not directly pertain to the purpose of presenting one’s own design concepts for constructive input.