What is the purpose of preliminary work in a project?

Preliminary work in a project serves a crucial role in the creative process, especially in fields like graphic communication. This phase typically involves generating initial ideas and concepts through rough sketches or thumbnails. These quick and often informal representations allow designers to explore various approaches, compositions, and layouts without the commitment to detailed execution or finalized designs.

By working through preliminary concepts, students can better visualize their ideas, experiment with different styles, and make necessary adjustments early in the project. It sets the foundation for more in-depth stages of the project, such as developing detailed plans or finalizing production aspects after refining the best ideas generated during this brainstorming phase. This approach encourages exploration and creativity, helping to avoid limitations later on by clarifying the designer's intentions and goals early in the process.